If you live in Cardiff, living on a traffic sewer and have a mind for science, I think I may have an experiment for you. WeCount is a project operating in Cardiff that involves installing a sensor on an upstairs window facing the road. It will count the cars, trucks, bicycles and pedestrians that pass... Continue Reading →
How to sell bicycles…
Some time ago we had a little chat about marketing. We talked about how car manufacturers had become experts at selling people the lifestyle, but conveniently gloss over the realities of motoring. However, we also came to the depressing realisation that nobody is really trying to sell us utility cycling, or the benefits of seeing the cycling as a mode of transport. Even the pro cyclists on our screens were selling us cars. Until now that is...
Riding with cameras, a deep dive: Part 1: Operation Snap and Evidence Gathering…
Many moons ago we wrote about Operation Snap. The scheme was starting to spread around the country but it was still early days. Skip forward a couple of years and it appears many of you have been busy. Between November 2017 and October 2018 GoSafe received 2,353 clips. A thousand of those ended up with... Continue Reading →
Bespoked 2017 and the appeal of handmade…
This weekend Bristol once again played host to the Bespoked Handmade Bicycle Show. It's a showcase of two-wheeled ingenuity from independent frame builders from all over the world. Whilst you can buy bicycles from your local bike shop, chances are it'll be the same bike that many others in the area will be riding. A handmade one,... Continue Reading →
CleanSpace, an app and a movement…
If the warm, fuzzy feeling you get from knowing that you are doing your bit for the environment and your fitness isn't quite enough, perhaps some fiduciary benefit will interest you? No, I'm not going to pay you to get on your bike, but CleanSpace might. CleanSpace is here! Source: Home - CleanSpace CleanSpace is... Continue Reading →