How to sell bicycles…
Some time ago we had a little chat about marketing. We talked about how car manufacturers had become experts at selling people the lifestyle, but conveniently gloss over the realities of motoring.
However, we also came to the depressing realisation that nobody is really trying to sell us utility cycling, or the benefits of seeing the cycling as a mode of transport. Even the pro cyclists on our screens were selling us cars. Until now that is… Continue reading How to sell bicycles…
About that “next” we were talking about…
Cardiff Council is to put forward its plan for how a socially-distanced Cardiff City Centre will function and it’s pretty exciting. A greater emphasis on outdoor space, reducing vehicle traffic with match-day style restrictions and providing dining and “spill out” … Continue reading About that “next” we were talking about…
Caerphilly Castle…
Inspired by a message left on our Facebook page, we got to thinking about where someone might go for a ride with their family, once they’d exhausted all the Taff and Ely Trails had to offer. Then it occurred to … Continue reading Caerphilly Castle…
Lockdown Bike Thefts…
One of the very few upsides to this lockdown experience, aside from normalising working from home, is that cycling is now seeing a resurgence. People are being advised to jump on a bike rather than head to the bus stop … Continue reading Lockdown Bike Thefts…
So, what happens next?
I’ve been racking my brain trying to make sense of everything. One day in the spring of 2020 the world unilaterally decided to stop everything –everything that was previously seen as so precious that nothing should be allowed to stand … Continue reading So, what happens next?
Well, that escalated quickly… – Modal Shift in Unusual Times…
If and when the world does start to return to something resembling ‘normal’, chances are it is going to look very different to the one we’ve just left.
No longer will it be acceptable for trains and buses to resemble the mosh pit of a Pantera gig, with people eager to maintain a safe distance from each other. Furthermore, the road network is unlikely to cope with a surge of new drivers on the morning commute. Some of us are going to have to find a new way to get to work. Continue reading Well, that escalated quickly… – Modal Shift in Unusual Times…
Cycling Tips and Resources for Key Workers
If you’re a key worker in Cardiff, there’s never been a better time to start getting around by bicycle. The roads are quiet, you’re in your own space and the exercise will help to keep your head clear.
However, if you are new to commuting by bike you may be wondering where to start. Fortunately, we’ve been sharing our tips and experiences for a few years now and have accumulated a wealth of information to help you. Continue reading Cycling Tips and Resources for Key Workers
Something to watch: Why we cycle…
Ever on the lookout for cycling documentaries, Why We Cycle is one of the best I’ve seen in quiet a while.
It delves into why and how the Dutch have thoroughly embraced cycling. It also talks about the lesser thought-of benefits of cycling to our communities, such as the ability to see and to communicate with the people around us through body language. Continue reading Something to watch: Why we cycle…
Working from home – a rough guide
Some time last year we might have suggested that the concept of commuting to a job that you could feasibly do from home, is a little outdated. Fast forward a few months to March 2020 and we’re in the midst of a pandemic that has brought homeworking into the spotlight once again. Continue reading Working from home – a rough guide
The new normal, a COVID-19 update
To tackle the spread of COVID-19, cafes, pubs and sit-in restaurants have been closed. However, you’ll be pleased to know that our cycle cafes are still functioning as workshops, should you need to have your bike fixed. Continue reading The new normal, a COVID-19 update
